PM’s Journey to Germany
Promoting Thailand on the Global Stage
Prime Minister Paetongtarn Shinawatra departed from Suvarnabhumi International Airport on Monday morning, embarking on a journey to Berlin, Germany. Her mission is to attend ITB Berlin 2025, one of the world’s premier travel trade shows.
ITB Berlin 2025: A Global Tourism Hub
Showcasing Thailand’s Tourism Potential
The event, scheduled from March 4 to 6 at the Berlin ExpoCentre City, serves as a leading platform for the global travel and tourism industry. This year’s convention theme, “The Power of Transition Lives Here,” will focus on sustainability, technology, and the evolving landscape of the travel sector.
Thailand’s Strong Presence
50 Years of Participation and Future Plans
The Tourism Authority of Thailand (TAT) marks its 50th participation in ITB Berlin this year. Leading a delegation of 160 Thai tourism business operators, TAT aims to promote the “Amazing Thailand Grand Tourism & Sports Year 2025” campaign under the concept of “Sustainable Thailand Soft Power.”
Beyond the Trade Show
Strengthening International Relations
During her visit, which extends until March 8, Prime Minister Paetongtarn will engage in discussions with prominent German business figures. She will also meet with Team Thailand officials from European Union nations to review their efforts in promoting Thailand across various sectors.
A Platform for Global Networking
Showcasing Thailand’s Tourism Industry
ITB Berlin 2025 provides an excellent opportunity for Thailand to showcase its tourism offerings to a global audience. With exhibitors from around the world representing various sectors of the travel industry, the event promises to be a hub of networking and innovation in the tourism sector.